Ally National Bank 

We’re all better off with an Ally

This fall, Ally launched its widest-reaching campaign in brand history. It celebrated real people in real-life moments with contextually powerful '_ally' words to underscore the importance of an ally in everything we want, need and do.

My team was the brains behind their Twitch spot aimed at the gaming audience and their social extensions. Telling a visual story using only ‘_ally’ words was as fun as it was challenging!

:30 Twitch

IG Stories/Reels

:07 Pre-roll

Agency: R/GA
CD Copy: Jon Klein
ACD Art Director: Lance Morales